Why are German luxury cars so expensive? Because of German engineering. And what is this whole "German engineering" thing all about? That's the question Audi tries to explain once a year when it takes outsiders through its quality processes during its factory TechDay.

According to the Audi, the automaker's three main tenets are Value, Precision, and Fascination, and they all add up to Quality. This encompasses processes that go into making processes like reworking the fit of the gas tank cap to adjust for parallax error, using a scanning electron microscope for surface analysis, and an olfactory team to make sure things like leather smell right.

The video shows you what Audi does to get you that quality... and frankly, it looks like a lot more fun than the engineering bits. You can see the video and read a Joycean-length string of press releases after the jump. A host of high-res photos, including more shots of the A5 Sportback, are in the gallery below.



[Source: Auto Scout (translated) via German Car Blog]

Is the National Highway Traffic Safety Administration about to add some more safety measures to your next new car? According to The Detroit News, they might be. The Motown daily says that government officials are pondering whether or not they should require new vehicles to be fitted with lane-departure warning systems and automatic braking systems that trigger upon warning of an impending accident. Both systems are currently available only in very small percentage of new passenger cars – primarily luxury vehicles. According to the DetNews report, safety experts believe that the systems "show significant promise" in their ability to reduce traffic accident-related fatalities and injuries.

NHTSA will decide whether to require such systems in 2011 after further cost-benefit analysis, including looking at insurance company data and estimated manufacturing costs. It has already added new components to its New Car Assessment Program (NCAP) for 2011 vehicles, including a test that measures the effectiveness of lane-departure warning systems and a different frontal-crash program.

NHTSA hopes to announce its findings by the end of the year.

[Source: The Detroit News]

Most know how James Dean died; driving his Porsche 550 Spyder on Highway 466 in California. Dean even received a ticket earlier in the day, prompting many to assume that he was driving recklessly when the accident occurred. Later examination of the crash showed that the Hollywood icon was likely driving around 55 mph at the time of the crash; which was the legal limit at the time.

While Dean was shooting the film Giant (released posthumously in 1956), the Hollywood superstar shot a quick public service video for the program Warner Bros. Parents. The short was about the dangers of speeding on the highway, and Dean insisted that speeding was for the race track and not for public roads. Chillingly, he ends the interview saying "Take it easy drivin'... the life you might save might be mine." As Dean died soon after filming the short segment, it reportedly never aired. Hit the jump to view the two minute interview.

[Source: YouTube]

We can only imagine how exciting a day it would be to bring home a brand spanking new Chevrolet Corvette Z06. Genesis Owners forum member zedbuyers was feeling that love as he and his wife left a Massachusetts Chevy dealer with a spanking new Cyber Gray Metallic Z06. Zedbuyers was driving from the dealer in the rain with his wife following behind in the couples' nine-month-old Genesis Sedan when disaster struck.

As traffic slowed from 60 mph to 30 mph in the exit lane, zedbuyers applied the brakes, but his wife evidently didn't. The Genesis slammed into the hours-old Z06, thrusting the $80,000 supercar into the vehicle in front of it. Oddly, the Genesis took the brunt of the blow, and a local Hyundai dealer estimated the damage at $16,000, including nearly $2,000 for the HID headlamps alone. The Z06 damage was $10,000, including $2,000 for a carbon fiber bumper.

Luckily, nobody was seriously injured in the accident, but we're sure the owner is smarting none the less. We're guessing the insurance company is not going to react kindly to a combined $26,000 in damages only hours after the purchase of what is likely a very expensive vehicle to insure in the first place. Peruse the gallery below to check out the carnage, and click on the link below for zedbuyers' damage estimates.



[Source: Genesis Owners via Jalopnik]

Some cars have red turn signal lamps, while others have an amber hue. Big deal, right? The National Highway Traffic Safety Association thinks it is, after finding that amber lights are 5.3% more effective at preventing crashes than the red blinkers. NHTSA came to that conclusion after comparing crash data of vehicles that switched from one color to another. Europe already mandates the amber turn signal, and NHTSA says that data from other agencies supports their findings. As it is, American cars sold in Europe already receive legal turn signal units – even if they aren't sold that way in America (see Chevrolet's C6 Corvette as an example).

NHTSA is now asking the public whether it should mandate amber turn signals for all vehicles sold in the States. Unfortunately for automakers, amber turn signals aren't exactly high fashion here in the U.S., as the vast majority of the signals are of the red blinking variety, likely because of cost considerations. While it's true that the auto industry is probably suffering from a case of far too many regulations, anything that can improve safety by up to 5.3% without costing an arm and a leg is probably worth considering. If NHTSA gives automakers a reasonable amount of time to implement the changes, automakers may be able to fit the change into the next design cycle.

[Source: Kicking Tires]

What would you think to be the leading contributor to fatalities in car crashes here in the States? Failure to use seat belts? Speeding? Drunk driving? Think again. According to a new study commissioned by Pacific Institute for Research and Evaluation (PIRE), the leading cause of highway fatalities is deficient road conditions. In fact, the study asserts, with a roadway-related crash occurring every minute on American streets, inadequate roadway infrastructure is responsible for the majority of highway fatalities in the United States and over a third of injuries incurred in non-fatal crashes as well.

Given the state of many roadways, you might think that the situation – like America's road network – is beyond repair. However, the study, entitled "On a Crash Course: The Dangers and Health Costs of Deficient Roadways," assesses the financial cost alone of crashes caused by these substandard roadways – as a whopping $217 billion annually, including medical bills, loss of productivity and property damage. That's more than three-and-a-half times the $59 billion which local, state and federal governments in the United States invest in improving America's roadways. PIRE's solution? Improving road conditions, of course, including better signage and markings, widening shoulders and removing obstacles from roadsides. Follow the jump to read more on PIRE's findings and suggested solutions for what it deems is one of the largest killers in America.

[Source: Pacific Institute for Research and Evaluation | Image: STR/AFP/Getty]

Beginning October 27, many planes could be quite a bit safer in the event of a crash. New government regulations are forcing all planes to have sturdier "16G" seats that will stay bolted to the floor in the event of an impact 16-times the force of gravity. The seats have been present in all planes designed and produced after 1988, but older planes with 9G seats will be replaced. The 9G seats could rip apart from the floor even in crashes where the plane skid off the runway; killing or severely injuring some passengers secured with the 16G seats. The seat sturdiness will remain at 16G, as scientists say stronger forces are not survivable.

Another technological improvement in airline safety is the introduction of airbags. The airbag tech is lifted directly from automobiles, and they're designed to go off only in the event of an impact, however, turbulence won't trigger the devices. The airbags are built into the lap belt and the employment will be in first class where the distance between seats is greater than in coach. In coach, airbags will be used in front rows, exit rows and bulkhead seats.

[Source: Engadget, New York Times]

We'd wager that the last thing Toyota wants in the midst of the super-important launch of its new third-generation Prius is a negative stigma attached to the previous model. Unfortunately, that's exactly what the Japanese automaker may have on its hands as a number of owners of the 2005-2008 Toyota Prius with the HID headlight option are banding together on online forums, message boards and in possible class action lawsuits against the automaker in relation to failing headlamps.

According to Advertising Age, these HID headlight bulbs and their associated electronics can sometimes cost well over $1,000 to replace after they've gone faulty, and Toyota is unwilling to pick up the tab. At least one lawsuit has reportedly been filed last month by Girard Gibbs in U.S. District Court in Los Angeles on behalf of a Putnam County, N.Y., Prius owner. The suit contends that the problem is a "dangerous but undisclosed safety defect" and alleges that "Toyota is concealing the problems from owners" despite having been "long been aware of Prius' HID headlight problem." It's possible that the suit will get class-action status.

The NHTSA has reportedly filed a preliminary investigation into the issue and contacted Toyota on May 13 regarding 338 complaints it has received so far from Prius owners about the HID headlamps. Spokesmen from Toyota have said the automaker is cooperating with the NHTSA investigation, which may or may not end up calling for an official recall.



[Source: Advertising Age]

Some 44,451 Saturn Vue models from the 2008 model year are being recalled, and yours might be a part of the action if it has body-color door handles. What's the deal? According to the National Highway Traffic Safety Administration, the handles may stick, preventing the door from properly latching.

NHTSA says an unbelted occupant could tumble out of the vehicle as a result of a door that refuses to latch, though one has to figure that you're sort of asking for it by ignoring the safety gear. In any circumstance, doors that pop open aren't acceptable, so the 44,451 vehicles affected will be give chrome door handles by dealers at no charge to customers. The recall goes into full effect by August 18th, plenty of time to get a can of Nevr-Dull to keep those shiny handles looking their best.



[Source: NHTSA]

We've seen some pretty cool advertising in our time, but a new European marketing campaign from Fiat is surely one of the more memorable efforts from an automaker in recent memory. In an effort to underscore the safety of its diminutive 500 – both to its occupants and the animals we share our planet with – the Italian automaker has unleashed a new series of images depicting the retro hatchback in various crash test scenarios.

The interesting part comes from the car's occupants, which includes a panda bear, a walrus (goo goo g'joob) and a couple of penguins. Equally as clever is the tagline, "Engineered for a lower impact on the environment," after which the ad reminds the viewer that Fiat – with 133.7 grams of C02 per kilometer on average – is the brand with the lowest carbon emissions in all of Europe.



[Source: Fubiz.net via Jalopnik]